Simply put, dupli ca te con tent, or'duplicate con tent', is available in more places than one, i.e. the content is published on multiple URLs on the web. In most cases, the hole is identical, without any changes, or well like the hole already in place.
When we talk about duplicated content, there are two ways of doing this:
- Content published internally on your own website
- content available externally in other domains,
The problem is the same for both of them, duplicated content means that the chances of your website getting as much visibility as possible are diminishing.
Reduced organic visibility
Improved organisational visibility often stresses the importance of having a unique and rele vant high-quality content for the website, in many cases it is precisely this which distinguishes your website from competitors. By answering visitors'questions in the best possible way, with content that can only be obtained from you, you distinguish yourself from men.
Google works consistently to determine the relevance of this additional resource in order to provide the user with the search state that best feeds the search. What happens when there is duplicated content spread over a number of pages is that the search engines of the owners of the URLs show the priority to file the resulting result there. This is because Google does not want to show content again, a content that the users have already seen.
If your website suffers from duplicated content, whether internal or external, the chances of reaching higher positions on the current pages are reduced. However, the effect of the content you have produced may be impaired or completely removed from the search results.
It is not entirely guaranteed that the result that the search engine chooses to display is the URL you would like to see. Or that it is the one best suited to achieve the best possible result.
Another pro blem that may arise is when other websites are healing on your side and so are being distributed over a number of URLs rather than being concentrated on one side.
Different types of duplicated content
Duplicated content is now a difficult pro blem on many websites and something that should be actively addressed.
If it is only known that the website suffers from duplicated content, it is usually relatively easy to remedy it. The fact that the hole is not duplicated is, in fact, an incredibly important way of achieving better positions organically, which will, in turn, benefit your website for a long time.
There are several reasons for the duplication of content, most of which concern technology and are already in the development of the website.
Here I am going through some of the most difficult facilities.
With or without www
Your website is available both with and without www. The best thing to do is to decide on a vari ant and ensure that the calls received have a per cently so-called 301 reconnection to the right URL.
This can be applied to a number of similar problems, such as the use of both large and small books in the URLs, the use of local languages (islands) or with or without the slash.
Reviews are generally carried out at world level. A 301 review implies that it is a per ma nent review which should always be used before a 302-review (if appropriate) of this situation.
Printable pages
Are there print-friendly pages on your website? There is a risk that these pages will duplicate content if they are available on their own URL.
This is best achieved by using the appropriate internal links and referring to the right URL icano-ni cal approach.
An emergency search engine to depart from the duplicated URLs, which are the main ones, will be particularly visible. Here too, absurd URLs should be used.
A complete URL indicates the full URL of the website.
reuse the same content on different pages
Is there a text on your website which can be consulted under different sections? You should always strive to have as much unique content as possible, see for yourself the details of existing content and rewrite the text if necessary.
Cross-publishing: sharing content across multiple sources
It is difficult to publish your contributions on many other channels, such as Linkedin, Facebook or Mynewsdesk, simultaneously as content is published on your own website, but how does it work specifically from a SEO perspective?
Publication of simultaneous submissions in a number of channels may result in particular in the wrong way. However, with the help of a cano ni cal tag, there is nothing to worry about, and I have summarised below a few points which may be useful to consider if you would like to publish a speech for a number of reasons.
Wait before publishing content elsewhere
Before you decide to publish the content on a website other than the original one, it is a good idea to wait a few days/ up to a week to give Google or other search engines the chan ce to index the main reason for the content.
Make sure to use the canonical tag
In those cases where the submissions will be published without modification, whether it is on the website or on other domains, it is important to have an account indicating the main reason.
If you are going to share a content on an external website, it may be worth asking if they can add to the cannibal action for you in order to provide as much duplicated content as possible.
Rewrite all or part of the textile content
It is, of course, better to publish at all times unique content which cannot be enjoyed in other places. If this is not possible, one objective could be to try to write about the Tex to 25-30%. In doing so, you should also ensure that the titles and meta-descriptions are given.
If it is not possible to rewrite the entire submission, an alternative could be to sum up the bud get of the report and then publish it on, for example, LinkedIn. Please also refer to the source for which the full submission is available.
Create unique content for different channels
If there is time, it is possible not to publish a single content in different places, but rather to consider, at the very beginning of the hole, the possibility of having a unique content in all other channels. It also makes it possible to adapt the gap to the chosen channel and target group from the proposal.
Make sure your website does not suffer from duplicated content
Enter your website to make sure that it is unique and rele vant to the target. This will be important for both search engines and users. If there is duplicated content, can it be combined with other pages or perhaps rewritten entirely?
To easily browse your website, you can type in all index-related search results:
site:your website. If you also want to search for a specific search word on your website, it is possible to do so by writing a website: your website.
It is also possible to search for a piece of the text and to see some search results emerging, both internally and externally.